Five Types of Social Influence
If you’re a digital startup, building and highlighting your brand is the best way for new users to learn about you. Engineering your product to generate social influence through social networks like...
View ArticleThe Harsh Reality of Testimonials & Social Proof
It used to be true that if you saw several favorable testimonials on a website, you could be fairly confident that the company was a legitimate business that would provide you with the product and/or...
View ArticleHow Does Social Proof Help Business Owners Make Money?
Social proof is a growing phenomenon. It wasn’t too long ago that we judged the value and effectiveness of a product by what the salesman was wearing, how well he spoke and carried himself, along with...
View ArticleWhat is Social Proof & How Do You Get It?
According to Wikipedia, “Social proof, also known as informational social influence, is a psychological phenomenon where people assume the actions of others reflect correct behavior for a given...
View ArticleSocial Media Meets Smart Phones
With Apple providing over 5 million people with their new iPhone 5, and, for the first time ever, also providing a pre-loaded Facebook app, it’s easy to see where social media is headed. Gone are the...
View ArticleProven Social Marketing Software
In the last decade, this world has become a social world. Talking to my kids face to face is often replaced by sending them a text or a Facebook massage. Skyping college students or missionaries has...
View ArticleThe Best Online Rating & Review App for Online Business Owners
There is a lot of talk in today’s world about apps. There are online apps, mobile apps and tablet apps. In fact, there is a magazine that that just launched that I read that is available on Apple’s...
View ArticleShopper Approved is Approved by its Shoppers
Shopper Approved was created with the knowledge that more sales will be generated with social proof (ratings, reviews and testimonials of a product or service from its customers) than without. Here are...
View ArticleSocial Networkers Shop More
Shopper Approved gives online business owners the opportunity to display on their websites the ratings and reviews that are provided by the consumers of their products or services. Because Shopper...
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Three Shopper Approved Ways to Make More Sales
Well, I just ordered some HP toner online for my deskjet printer. There were, of course, hundreds of places I could have gone to buy it, but I chose one that had over 3,000 real shoppers who had...
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